Pricing

One Price. Everything Included.

No tiers. No setup fees. No surprise invoices. One flat rate for a custom-coded website, built and maintained by software engineers.

Typically ~2 Weeks
$149 /month

flat rate — no setup fees, no contracts

  • Custom design & code (no templates)
  • Mobile-first responsive build
  • Hosting, SSL, CDN
  • Domain setup & DNS configuration
  • SEO optimization & schema markup
  • Blog with original written content
  • AI search optimization (AEO)
  • Instant lead alerts by email
  • Contact forms with delivery to your inbox
  • Ongoing updates & content changes
  • Real-person email support
  • No contracts, cancel anytime
Get Started

First payment when your site goes live.

No setup fees, no contracts, cancel anytime. Typical build is about two weeks from intake to launch.

Beyond Websites

Your Tech Team. On Retainer.

Websites are where we start. We're software engineers — when you need automations, integrations, or custom tools, we build those too. Flat-fee, scoped and quoted up front, with source code included.

Automations

Stop Doing Things Twice

Copying data between systems, sending the same emails manually, doing the same repetitive click-path every Friday afternoon — any of that can be automated.

We build lightweight custom automations that run in the cloud or on your machine. No bloated Zapier workflows, no monthly platform fees, no low-code platforms that break when you look at them wrong. Just a single tool built for your specific workflow and delivered as source code you keep.

Examples

  • Auto-send invoices the moment a job is marked complete
  • Text yourself when a new website lead comes in
  • Generate weekly performance reports from job data
  • Auto-request reviews a week after a completed service
  • Sync crew schedules to Google Calendar in real time
  • Anything you do repeatedly on a computer
Integrations

Make Your Tools Talk to Each Other

Booking system, invoicing tool, CRM, calendar, email list — and none of them know the others exist. So you become the middleman, re-entering the same data five times a week.

We build custom integrations that connect the tools you already use. Data flows automatically, nothing falls through the cracks, and you stop being a human API for your own software.

We Connect

  • QuickBooks, FreshBooks, Wave
  • Google Workspace & Calendar
  • Stripe, Square, PayPal
  • Jobber, ServiceTitan, Housecall Pro
  • HubSpot, Salesforce, and other CRMs
  • Anything with an API (and some things without)
The Process

How Custom Engineering Work Works

Same approach for automations, integrations, and custom tools. Simple, transparent, and priced up front.

  1. Tell Us What You Need

    Email us or fill out the contact form. Describe the problem, the workflow, or the idea. No jargon required — just explain what's not working or what you wish existed.

  2. We Scope and Quote

    We define exactly what we're building, how long it takes, and what it costs. No hourly billing surprises. You see the full price before we write a line of code.

  3. We Build It

    We build, you review, we iterate. Every deliverable includes documentation and a walkthrough so you actually understand what you paid for. No black boxes.

  4. You Keep the Source

    Custom engineering deliverables ship with source code, documentation, and training materials you keep. Unlike the managed website subscription, automations and integrations are yours to self-host, modify, or hand to another developer.

Full Transparency

What's Not Included

Domain Registration

~$12-15/year through your preferred registrar. We help you set it up and connect it.

Stock Photography

We use free sources where possible. If premium images are needed, we'll discuss it first.

Logo Design

If you don't have one, we can recommend partners. Most trades already have a logo.

Compare

How Bindingstone Stacks Up

Comparison of website options for local businesses
Bindingstone Squarespace / Wix Freelancer Agency
Monthly Cost $149 $16-49 $0 (one-time) $500-2,000+
Custom Design Templates Varies
Content Writing ✓ Included You write it Varies Extra cost
SEO Optimization ✓ Included Basic Varies Extra cost
Hosting & SSL ✓ Included ✓ Included You handle it Often extra
Ongoing Support ✓ Included Email only Per project Retainer
Blog Content ✓ 10+ articles You write it Extra Extra
Setup Time Within your trial DIY 2-8 weeks 4-12 weeks
Your Effort 5-min form Hours of work Meetings/feedback Meetings/feedback
FAQ

Common Questions

One flat rate of $149 per month. That covers custom design and code, hosting, SSL, SEO, content, a blog, ongoing updates, and real-person support. No setup fees, no contracts, no hidden upsells. Cancel anytime.

About two weeks from intake form to a live, public-facing site. Some builds are faster depending on complexity and how quickly we get your photos and copy. Your first payment doesn't hit until the site goes live — if it takes us an extra week, it costs you nothing.

Think of it as a build window rather than a trial: you fill out the intake form at no cost, we design and build the site, and your first $149 payment hits on the day the site goes live. If you decide not to launch, you pay nothing. No setup fees, no deposits.

No. The subscription is month-to-month, and you can cancel anytime with a single email. No cancellation fees, no 30-day notice period. Compare that to Scorpion, PatientPop, or FindLaw, where contracts run 12 to 24 months and you lose the entire site on cancellation.

Send one email and the subscription ends. Your site stays live for a 30-day grace period so you can transition to whatever comes next. Your domain, your logo, your brand assets, your photos, and your written content are always yours — we never hold those hostage. The codebase stays with us, but everything you brought to the relationship walks out with you on a predictable timeline.

Your domain, logo, brand assets, photography, and written content are always yours — from day one, regardless of whether you stay a subscriber. Under the $149/month subscription, the website design and source code are licensed to you for as long as you're a subscriber; we handle all the hosting, maintenance, and updates. If you cancel, the site stays live for a 30-day grace period and you walk away with your domain, content, and brand intact so you can rebuild elsewhere on your own schedule.

Email us. Content updates — text changes, new photos, adding a service page, seasonal promotions — are all included in the $149/month. Most requests are handled same-day. No hourly billing, no surprise invoices, no tiers to upgrade to.

Talk to us. We build custom automations, integrations, and internal tools on top of the website. Small additions are often included at no extra cost. Larger engineering projects are quoted flat-rate upfront, so you see the price before any code is written. No hourly billing, no surprise invoices.

Squarespace and Wix are DIY template builders. You pay $16–$49 a month and you do all the work yourself — pick a template, write your own copy, configure your own SEO, troubleshoot your own mobile layouts, and fight with the form plugin every time it breaks. We build every site from scratch in custom code, tailored to your industry, and it scores 95–100 on Google PageSpeed while most template sites sit in the 40–65 range. You fill out one form and we handle the rest.

Three key differences. Price: Scorpion charges $3,000–$10,000 per month. PatientPop and similar industry-SaaS vendors charge $500–$2,000 per month. Bindingstone is a flat $149 per month. Exit terms: They use proprietary platforms, so if you leave, you lose the site entirely. Bindingstone is month-to-month with a 30-day grace period on cancel; your domain, content, photos, and brand assets are yours from day one and stay with you. Contracts: They require 12–24 month contracts. We don't require any.

Because the alternatives are overbuilt sales organizations with massive overhead. Scorpion has hundreds of account managers, offshore teams, and a national sales force. An agency has project managers, designers, developers, and a markup for each. We're software engineers doing the work ourselves, in-house, with no outsourcing and no middle layer. Same custom code, same quality, dramatically lower operating cost — which is why $149 is a sustainable number for us and a ridiculous deal for you.

Software engineers. We write code for a living. Websites are the entry point — the rest of the business is custom automations, integrations, internal tools, and AI-powered features. Most "web guys" are designers leaning on WordPress, Wix, or Squarespace. We're different because we can build anything you'd ask a real software team to build. Start with a website, and when you realize you also need a lead-alert text, a job-to-invoice automation, or a Google Calendar sync, the team is already on retainer.

Absolutely. The services page has working sites across multiple industries. Every example is hosted, fully functional, and click-through audit-able — run any of them through Google PageSpeed, open them on your phone, or inspect the schema markup. That's the exact quality level we build for subscribers.

Hosting, SSL, CDN, and DNS are all included in the $149/month. We help you register a new domain or transfer an existing one and walk you through nameserver setup. Domain registration itself runs about $12–$15 a year through your preferred registrar — that's the only cost not included in the subscription. Your domain is always registered in your name. We never own or hold domains.

AEO (Answer Engine Optimization) is SEO for AI. It's how we get your site cited in ChatGPT, Perplexity, Google AI Overviews, and Claude answers when prospects ask questions like "best plumber near me" or "how much does a roof replacement cost in [city]?" Most agencies don't know what AEO is yet, and the ones that do charge $500+ per month extra for it. We build it into every site from day one: schema markup, structured content, llms.txt, and answer-first page architecture. It's included at no extra cost.

Our standard contact forms are designed to be HIPAA-safe — they collect only name, phone, email, and visit reason. They don't collect medical history, diagnoses, or protected health information, and all forms use SSL encryption. For full HIPAA-compliant patient intake, we recommend integrating your existing EHR system (athenahealth, Dentrix, etc.) rather than collecting health data through the website directly.

Yes. We embed your existing scheduling widget — NexHealth, Zocdoc, Calendly, SimplePractice, Housecall Pro, Jobber, or whatever you use — directly into the website. We don't try to replace your scheduling system; we make it work beautifully where prospects actually book from.

Yes. The site lists trades, professional services, and healthcare because that's our core focus, but we've built for chiropractors, therapists, veterinarians, architects, coaches, and other service businesses too. If your business serves local customers and needs a site that generates leads, we can build it. Contact us to talk through your specifics.

Not yet, but ask us. We'd rather have a long-term subscriber at a fair monthly rate than nickel-and-dime up front. If an annual prepay works better for your business, we're open to the conversation.

Get Started

Ready to Get Started?

Tell us about your project. We respond the same day.

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