Vendor lock-in is when a company makes it easy to get in and nearly impossible to get out. Wix is the textbook example.
What You Can't Export From Wix
- Pages. Your homepage, service pages, about page, contact page — none of these can be exported.
- Design. Your layout, colors, fonts, spacing — all trapped in Wix's proprietary editor.
- Forms. Your contact forms and all the submission data — not exportable.
- E-commerce data. Products, orders, customer information — locked in.
- SEO settings. Your meta descriptions, title tags, redirects — gone when you leave.
What You Can Export (Barely)
Blog posts can be exported as XML. But the formatting breaks, images may not transfer, and you'll spend hours cleaning up every single post.
The Real Cost of Leaving
When you decide to leave Wix, here's what actually happens:
- You manually copy-paste every page's content into a text document
- You manually download every image from your media library (one at a time)
- You lose all your forms and form submission history
- All your URLs change, which means Google has to re-index everything
- Your search rankings drop — sometimes for months
- You rebuild your entire site from scratch on the new platform
"I migrated from Wix to WordPress. My Google rankings disappeared overnight. It took 4 months to recover. I estimate it cost me $15,000 in lost business."
Squarespace Isn't Much Better
Squarespace allows XML export of blog posts, but pages, galleries, forms, product data, and custom CSS don't transfer. "I exported my Squarespace blog to WordPress. The formatting was wrecked. Every single image was in the wrong place. I spent 40 hours fixing 80 blog posts."
GoDaddy Is the Worst
GoDaddy's website builder has essentially zero export capability. Content must be manually copy-pasted. Images manually downloaded. "GoDaddy's builder is a roach motel. Your content checks in but it doesn't check out."
The Bindingstone Difference
At Bindingstone, your content is always yours. Cancel anytime — month-to-month with a 30-day grace period — and we send you everything we can hand over: all your content, all your copy, all your blog posts, your photography, your logo, and your SEO configuration. The codebase stays with us, but every piece of the brand layer walks out with you. Your domain is always in your name, never ours.
We don't need lock-in to keep customers. We keep them by being worth the money. Start your free trial.
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